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The Internet is shifting from a rigid "destination web," where content and commerce are isolated in discrete websites, to a "distributed web" where content and commerce are consumed across the web in portable applications – social network apps, mobile apps, web widgets, and rich media display ads. While this phenomenon is firmly underway in the case of content, the distribution of commerce is now poised to explode.

Adgregate is the leader in distributed commerce. Through proprietary technology and strategic partnerships with Symantec's VeriSign, McAfee and TRUSTe, Adgregate's distributed commerce applications are able to securely and seamlessly complete transactions on behalf of clients, even on unsecure content pages. As a result, Adgregate's solutions have been used by hundreds of clients and are distributed by the top rich media ad vendors and ecommerce solution vendors.

Adgregate has received numerous industry awards for its innovative distributed commerce technology, including Techcrunch50 Finalist and AlwaysOn OnMedia 100 Winner.

frequently asked questions General  ShopFans  ShopAds  SecureAds

      General Questions About Distributed Commerce
  • Q. What is distributed commerce?
     

    A. Web 2.0 marked the beginning of the shift from a rigid "destination web," dominated by discrete websites, to a "distributed web" where content and commerce are consumed across the web – social network apps, mobile ads and apps, web widgets, and rich media display ads. While the distribution of content has exploded, the distribution of commerce is just beginning and Adgregate is leading the way.

  • Q. Is checkout secure when displayed in unsecure web pages or other unsecure environments?
     

    A.Yes. Adgregate's proprietary technology ensures not just secure data transmission, but the integrity and security of the entire distributed commerce experience. Adgregate's unique and comprehensive approach to transactional application security is certified by leading security companies.

  • Q. Is ecommerce integration required?
     

    A. No, it’s optional. Adgregate offers various solutions for retailers and advertisers who need to quickly launch with little technical effort. And for those retailers who do seek full integration, Adgregate can work with their in-house team or ecommerce vendor to seamlessly pass orders into existing commerce and CRM systems.

  • Q. Do your products work with any web browser or operating system?
     

    A. Yes. Our technology has been tested on every platform and configuration for a great user experience.

  • Q. Does Adgregate do business outside the U.S.?
     

    A. Yes. We support domestic or international clients.

  • Q. What types of products can I sell through Adgregate solutions?
     

    A. There is no limit to the type or number of products. From apparel to movies, from physical to digital, retailers should implement a distributed commerce strategy to sell more of anything.

  • Q. Does Adgregate provide analytics?
     

    A. Adgregate offers detailed analytics that allow clients to monitor performance and gain insight into how users interact with their ads. The dynamic nature of our products allows them to be updated on the fly for merchandising, promotions and other performance enhancements.

  • Q. How long does it take to set up an Adgregate-enabled campaign?
     

    A. From one to several weeks, depending on the features selected by the client or whether a client seeks full ecommerce integration.

  • Q. How much does it cost to work with Adgregate?
     

    A. Adgregate is competitive and flexible on pricing. Contact a sales representative today to discuss your needs.

  • Q. Do Adgregate products work better than other ad formats or social shopping solutions?
     

    A. Yes, our proprietary solutions outperform our competitors and have been certified by leading security experts. In particular, ShopFans is the only Facebook application certified by both security and privacy heavyweights, Symantec's VeriSign, McAfee and TRUSTe. We have conducted thorough research and case studies that clearly point to the performance benefits of using Adgregate products. We are constantly optimizing and defining new industry standards and best practices for distributed commerce solutions through our strategic partnerships and technology enhancements.

  • Q. Adgregate technology doesn’t seem that complicated, why not build it myself?
     

    A. The build vs. buy decision is a common one and here is the process to build it yourself:

    1. Develop a lightweight flash or java-based app that can run in any browser and on any site, mobile or web. Do it in a way that cannot be spoofed.
    2. Figure out a way to securely pass billing and payment information to your clients’ existing ecommerce system while in a non-secure environment.
    3. Create a content management platform that allows every product instance to be dynamically updated wherever they appear, even when virally distributed.
    4. Build a robust API that talks to all of your partners and allows complete flexibility, from catalog to cart, in an industry that demands creative flexibility.
    5. Partner with the leading security partners to help define the new security standard for distributed commerce applications.
    6. Partner with the industry leaders in rich media and innovation so that they can instantly add distributed commerce to any campaign they are working on through an integrated component within their proprietary ad building tools.
    7. Build native social apps that utilizes your proprietary solution, all the viral plumbing, your security partners’ standards, your clients’ products, their ecommerce system and all with 100% custom creative to meet branding guidelines.
    8. Create a reporting tool for your analytics or integrate a 3rd party solution.
    9. Work with facebook and publisher sites to make sure that the technology will not break or be affected by changes to platforms or standards.
    10. If you want to protect your technology, file some patents (we filed 6).
  •   Questions About ShopFans Social Commerce
  • Q. What is ShopFans?
     

    A. ShopFans is a social commerce solution for Facebook. A ShopFans application can be displayed on a retailer’s Facebook page as a tab or as a wall post, enabling fans to “like” and share products, and to quickly and securely purchase products without leaving Facebook.

  • Q. What kinds of social promotions can be tied into ShopFans?
     

    A. ShopFans can be built with wish lists, group gifts, flash sales, exclusive sales, deal of the day, loyalty rewards, social badging, and whatever your creative marketers think of. ShopFans is much more than just a “store in an i-frame,” and is built as a native Facebook application, giving it the most leverage to turn social conversations into conversions. Take a look at our showcase tab to see the biggest brands using ShopFans.

  • Q. Is ShopFans customizable?
     

    A. Absolutely. Unlike existing social commerce applications which are templated, look, feel, and design is up to your creative folks. ShopFans is an enterprise class application designed for top tier Internet Retailer 500 clients and fast growing brands. Take a look at our showcase tab to see the biggest brands using ShopFans.

  • Q. Are maintenance and creative changes included?
     

    A. Yes, application maintenance, merchandising and product feed updates, and routine creative changes are included in our contract.

  •   Questions About ShopAds Advertisements
  • Q. What is ShopAds
     

    A. ShopAds is a rich media ad solution that enables secure purchases entirely within an advertising banner.

  • Q. Are ShopAds a new ad format?
     

    A. Technically, no. ShopAds can be thought of as an enhancement to existing Flash ad formats.

  • Q. Does Adgregate work with third-party ad servers and ad networks?
     

    A. Yes, when hosted by one of our rich media partners, such as PointRoll, ShopAds can work with almost any ad network, ad serving system or publisher.

  • Q. Can I directly integrate ShopAds for custom ad projects?
     

    A. Yes, our platform is available via API. This enables any client, rich media vendor, ad network, or creative agency to easily add our distributed commerce features to any banner, application or widget.

  • Q. Do you work with publishers?
     

    A. Yes. While we are the latest innovation to rich media vendors, ad networks, and advertising agencies, we also actively work with publishers who want to develop custom ShopAds placements. One of the great benefits our publishers realize is that users no longer ‘click out’ from their website, thus increasing their user stay and dwell time – further benefiting ad inventory value.

  • Q. Does it work for mobile users?
     

    A. Yes, we have worked with leading mobile ad networks to implement Mobile ShopAds campaigns.

  • Q. What rich media vendors do you work with?
     

    A. PointRoll is our preferred vendor, but we also work with DoubleClick, EyeWonder, Eyeblaster, Traffic Marketplace and others.

  •   Questions About SecureAds
  • Q. What is the SecureAds Service
     

    A. Adgregate is working with a leading security company to develop a new solution to fight “malvertisements.” Advertisements have become one of the leading ways that viruses and malicious code is distributed. Adgregate will leverage its extensive expertise in distributed commerce security, and a partnership with one of the top security companies, to launch a new anti-malvertising service in Q1 2011.

Leadership

Adgregate is led by a team of veterans with deep experience in both the online advertising and ecommerce sectors.



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